Blog posts — page 6
All blog posts
Newest first. Showing 51–60 of 60 posts.
- 57.9%question-query rate in Ahrefs’ September 2025 desktop datasetAI Overview rates change with the questions you count.A September 2025 study found different AI Overview rates by query intent. Check the sample and date before using the figures to judge your own exposure.
- $12.72historical calculator-site observation, not a format benchmarkDo calculator pages earn less? Ad slots alone cannot tell you.Compare calculator and article pages without confusing fewer ad slots with lower RPM. See what two historical businesses can and cannot show.
- 32%Read the Docs’ published figure, not a current developer-wide estimateAn ad-blocking survey is not your website’s lost revenue.Developer survey answers and a publisher's measured blocked visits describe different groups. Learn what to compare before estimating lost ad revenue.
- 138 → 31display-advertising records in the published 2022 and 2025 full-year countsFewer ad-funded sites sold. Compare full years first.One broker snapshot recorded fewer ad-funded website sales between complete years. See why an unfinished year made the old comparison misleading.
- 3entries flagged in the historical August review, not a current payable-rate calculationA published tariff is not always a duty still in force.A historical tariff check found published entries that needed legal context. See why a live official table can still require a current status check.
- $15.21middle earnings per thousand pageviews, 123 checked salesWhat does your niche earn per 1,000 pageviews?Compare historical ad RPM across niches using businesses with checked traffic and revenue. See the median, spread and limits before estimating earnings.
- 28 / 42historical monthly-price observations among scored sitesYour search results may be creating the pattern you found.Searching for businesses that publish a price can bias a pricing study. See how a location-based sample changes what you can reasonably conclude.
- 2dates cannot show you a sudden jumpTwo dates can hide the change that matters.A start and end value can hide a sudden jump or a changed metric. See why checking the values between two dates can change your analytics conclusion.
- The missing number may be expensive to measure.An unpublished number is not automatically a business opportunity. Learn how collection cost and weak demand can explain gaps in public market data.
- 0 / 9historical internal screens retained for further workA gap in search results is not always a gap in the market.Nine market idea screens showed why missing search results are weak evidence of unmet demand. Learn what to check before building another tool.









